NW Tech Transformers

News - MarTech

Dotdigital revenues up as it appoints chairman

Dotdigital Group plc has revealed a rise in annual turnover and appointed a chairman. Revenues fo...

I tied my identity into my startup – then it disappeared

You need a certain amount of confidence to launch a business. But dreaming big and talking a good...

How do you take a startup from ‘impossible’ to ‘done’?

When something has never been done before, the challenge of creating a successful company to provide...

Why failure shouldn’t be a dirty word in business

Dream Agility had been one of the darlings of the tech sector when everything imploded. The Ramsb...

The rise of ‘kidfluence’ and how businesses must adapt

Parents may joke that children run their households - but businesses would do well to put kids at th...

How we executed our all-important US launch

The most obvious expansion for many British technology companies is into the vast United States mark...

‘I’ll know when it will be time to replace me’ – CEO

Adam Oldfield is a rare breed among CEOs. He’s the founder of Leeds-based Force24, the UK's fas...

Why size doesn’t matter if you want to grow internationally

With 10 staff and a turnover of just under £1m, going to America wouldn’t be the obvious next ste...

LoopMe founder wins Star of the Week on 10th anniversary

The founder of a mobile advertising platform has won the latest TechBlast Star of the Week award. ...

Can a startup be TOO ambitious?

Lancashire-based digital marketing agency +24 Marketing recently hit £1m turnover for the first-tim...

Collaboration – the key ingredient to a successful merger

One of the New Year’s biggest UK tech stories is the disposal of the Reputation Intelligence busin...

Startups should follow ‘scientific method’ to success

If one thing is certain in business, it is that experience informs decision-making. Serial entrep...