News - MarTech

VIOOH CEO: Why we recruit on values, not culture fit

Culture is nowadays celebrated as a powerful tool in driving business productivity and keeping emplo...

Founder: Scalability is Studiospace’s secret sauce

When Pete Sayburn and his fellow co-founders sold Market Gravity to Deloitte in 2017, it vindicated ...

‘Strategy is simple – but only when written down’

Throughout my career, despite its essentially creative nature, I have developed an appreciation for ...

‘The team is vital’ – former footballer on growing his startup

Many sports figures struggle to transition into the workplace when their careers are cut short. F...

How can ChatGPT add value to your business?

OpenAI’s ChatGPT was only launched five months ago and can already deliver detailed answers to que...

Does your business need a mid-season tactical switch?

Comparing the running of a business with managing a football team is a well-rehearsed analogy, best ...

Launching: Qudo – unlocking consumer insights for marketers

Who? Qudo was founded by Cambridge Analytica alumni Ahmad Al Khatib, Mihajlo Popesku and Umar Akhta...

The Insights Family adds further eight hires

The Insights Family has made 10 new hires in 2023 as it continues to expand. The global leader in...

LoopMe snaps up Amazon exec amid revenue growth

LoopMe has appointed a chief revenue officer after achieving $150 million in sales in 2022. The L...

Steven Bartlett’s marketing firm set for $10m+ revenue in FY1

Acquisitive marketing firm Flight Story says it will achieve $10 million+ in revenue across its comp...

How businesses are streamlining to keep the lights on

Businesses today are faced with increasingly difficult decisions as they try – quite literally –...

UK agency opens in New York to take US brands global

Digital performance marketing agency Tug has opened a base in New York to meet client demand in Nort...