A University of Salford student is taking his first steps into entrepreneurship thanks to Salford Business School’s incubation space Launch.
Sam Wood, a final year student studying film production, has launched Salford Media Works, an all-inclusive creative content agency aiming to disrupt the media and marketing sector.
Launch, Salford Business School’s purpose-built incubation space, is designed to support Salford students and graduates through the startup phase of their business journeys. Since its inception in 2018, it has successfully provided in-depth support to 200 students to help them start a business.
Wood embarked on his entrepreneurial journey after eight years as a freelance content creator, something he started when he was just 14 years old. As a photographer and graphic designer supporting brands looking to stand out in crowded marketplaces, he has gained valuable experience and developed a passion for delivering high-quality visual content over the years.
So when he spotted a gap in the market – with clients continuously requesting recommendations for other services in the content space including video, strategy and creative ideation – he decided to plug the gap.
“Thanks to the support of Launch@ Salford, establishing Salford Media Works has been an incredible experience. I’m thrilled to have the opportunity to grow my business and acquire the skills necessary for long-term success,” he said.
“The support I’ve received through the programme and having access to the mentors, plus other students on the cohort to bounce ideas off has been invaluable.”
The agency has already achieved significant success, delivering content and campaigns for clients such as BEAR Coffee (below) and Winncare Group.
Paul Little, incubation manager at Launch@ Salford, said: “We are incredibly proud of Sam. He is a shining example of the entrepreneurial spirit and creative talent we nurture here at Salford Business School.
“Empowering and inspiring the next generation of entrepreneurs as they embark on their own start-up journeys through programmes like Launch will continue to be a focus for us.
“It’s driven, innovative and creative entrepreneurs like Sam who are instrumental to the region’s economy, so to play even a small part in their journeys is incredibly rewarding. Sam’s achievements demonstrate Salford Media Works’ dedication and expertise, securing prestigious clients shortly after starting his trading journey, so we can’t wait to see his business continue on this exciting upwards trajectory.”
Launch offers a wealth of resources and guidance from Salford Business School academics and Industry Fellows to help entrepreneurs turn their business ideas into reality. From support in shaping their business idea and launching to market, to providing guidance on securing investment, generating sales/revenue and marketing, the programme helps nurture future business leaders.
Wood concluded: “I have some ambitious growth plans for the next few years which I now have the confidence to pursue, thanks to Launch.”
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